Digital Industry: Will Technology or People Make Decisions?

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Because of hesitation, many businesses have missed the golden opportunity to convert the number that is the inevitable trend in the 4.0 era. Not only is the technology game, this is also the process of changing the creative thinking of leaders and people in the organization.

Digital industry is the use of digital technologies to change business models, create new opportunities, revenue and value. For example, a dental clinic has just decided to open a new clinic. Not only did he buy all modern machines, he decided to invest in management software since the customer entered the clinic and was identified by the machine until the number of guests left the clinic, and the appointment was recorded by the software.

The work is simple but accurate, convenient, reducing manpower. After 1 month of operation, compared to the old clinic that is still operating in parallel, the new clinic has a much more efficient revenue. According to experts, in 2019, the digital technology transition along with business strategy innovation and customer experience will continue to be stronger than before.

Man pressing virtual button in data mining concept

According to experts, there are three possible factors that constitute a barrier: technology, strategy and culture. In the past, business required collecting user data and using technology to support business, technology only played a pure supporting role. However, in today’s digital age, technology creates new business opportunities, new strategies. It not only supports business, but also promotes growth and is the source of competitive advantage.

Not only is the technology game, this is also the process of changing the creative thinking of leaders and people in the organization. Leaders need to change their thinking to have an effective digital technology business strategy, create initial experiences and integrate those experiences into the business development strategy process.

When we talk about technology change, whether it’s the internet of things, big data or machine learning, the real problem is still people and organizational culture that will produce different and good results. More using these technologies. We need to start focusing on people because any technology change will trigger and require group, organizational and social culture transformation.

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